This is an exciting opportunity to work at a fun creative agency with a diverse and portfoilo-defining group of FMCG, Alcohol, Luxury Fashion and Government clients, within an integrated agency that prides itself on its culture and people-first philosophy.

About the role

A Mid-weight Creative Copywriter will be responsible for delivering best in class creative work for our clients. You'll work across a broad spectrum of creative briefs for our trusted clients, inspiring them to buy innovate creative ideas. You ensure client's marketing objectives are being translated into powerful creative ideas that connect people and brands. You are an integral and trusted member of the creative department and entire agency.

You are a didactic creative, apt at approaching briefs from a media neutral point of view, matching the right messages to the right audience at the right time - from Shelf to Street to Screen.

Collaboration is central to your role. You'll be partnered with different creative minds to deliver the best outcomes for the brief - sometimes with a talented Art Director who can bring your ideas to life, a designer to make them sing, or sometimes you'll go at it alone. A friendly demeanour and adaptable mindset are key ingredients for the perfect candidate.

KEY RESPONSIBILITIES

Create and execute campaigns and creative work that delivers cut-through and impact for our clients
Work in a team with your assigned creative partner (but be comfortable working solo when required).
Write and construct compelling presentation documents, using powerful storytelling to set up your concepts.
Be able to write across a wide range of tones for a variety of brands, following brand guidelines as needed.
Collaboration with the wider creative department, other disciplines, and external creative partners
Develop a deep knowledge of your client's business, including an understanding of their marketing challenges, business objectives, and the role of 'ideas' in achieving those
Develop a deep understanding of your client's brand across all channels
Demonstrate a thorough understanding of copywriting with the ability to review the tone and copy and assess their validity for a brand.
Confidently guide and supervise the production of your ideas.
Be proactive and productive - utilise time wisely and look for creative and business opportunities whenever possible. This is a big one!
Work closely with a talented Creative Services Director (Traffic) and Account Service to ensure briefs are delivered on time and to expectation.

Your qualifications & qualities

Tertiary qualifications and/or relevant agency experience as a midweight creative in a creative agency.
Strong working knowledge of the creative process across all media channels
Awareness and love of new platforms, technologies, and trends in the digital channel
6+ year's experience in the Creative/Design field including fully integrated campaigns, shopper marketing, experiential, digital, social and branding

Professional Skills

Exceptional english language kkills
An eye for detail (Spelling and Grammar errors are not your vibe!)
A wide and impressive vocabulary
The ability to see different points of view
Storytelling skills
Copy output: Brand Platform Ideas, Campaign Ideas, TVC scripts, Content scripts, Radio Scripts, promotional Copy, long form content, website and digital copy, opinion pieces for internal PR.
Highly developed research, analytical, conceptual and problem-solving skills
Great communication skills with strong ability to take direction and be self-driven.
Excellent attention to detail and time management.
Ability to write copy to set durations (eg; 30" scripts)
Great presentation skills - both building presentation decks and presenting your ideas to clients.
Strategically competent - able to collaborate with brilliant strategists to stress test creative briefs.
Understanding of the creative development and process
Ability to critically assess and provide feedback on creative briefs, raising any potential issues in regard to creative direction or resources
Ability to assess work within the creative team and add value to the creative outcome
Capable of working across a wide portfolio of clients and display strong brand development knowledge