Support the Digital Marketing Service Area by managing content requests from internal stakeholders across various websites (using Drupal CMS) with a ticketing system to update, curate and edit content across websites.
Engage with internal stakeholders and customers to promote the use of web technologies, maintain accurate, timely and relevant digital content in line with business and legislative requirements, as well as ensuring alignment across web platforms.
Provide advice on best practice digital for redeveloped websites as well as produce quality web assets that enhance customer focussed outcomes; whilst also providing business as usual content publishing requirements.
Use your digital marketing knowledge to contribute to the development of strategies and management of end-to-end digital marketing campaigns.
Provide digital marketing advice and ensure systems operate in a timely and efficient manner including complaints management, internal and external customer responses, record keeping and correspondence management.
Maintain and develop business relationships with internal customers and provide a friendly and professional service to those who come in contact with Digital Marketing.
Lead and drive ongoing improvements to digital content processes, including timeframes, work flows and governance processes for customer facing websites and online channels.
Ensure continuous best practice and high standards of excellence in all work.
Research, write and publish content, articles, and other written materials that are relevant, timely, accurate, and have a high impact.
Develop high quality digital marketing reports. Build and maintain positive customer-focused relationships with internal and external stakeholders
Ensure content production across multiple channels and copywriting is in accordance with best practice for WCAG 2.0, SEO and SEM to enhance online presence.
Develop and maintain an understanding of current government policies, structures and processes to ensure the relevancy and impact
Tertiary qualification in communications / digital (or another relevant discipline), combined with proven industry experience (typically at least three years).
Minimum two years’ experience in a role supporting complex organisational websites.
Experience of working collaboratively as part of a team, and in cross-functional workplace teams, to achieve agreed outcomes.
Excellent written communications skills focusing on long form content that are customer centric for web and online platforms.
Strong understanding of current web technologies, platforms, tools, SEO and analytics.
Well-developed internal stakeholder management skills and the ability to liaise with internal departments.